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Surgent’s Building Your Personal Brand (SSOT111/25)

Event Description

A personal brand is your story. Having a well-defined personal brand can help you not only cultivate powerful connections but also set you apart. Explore the integral components to building a strong brand and gain strategies to help you create your own marketable personal brand.

Designed For

Professionals seeking to create their personal brand

Objectives

Recognize the relevance of a strong personal brand Understand how reputation, relationships, and other factors impact a brand Identify your personal brand and formulate actionable steps to build your brand

Major Subjects

The relevance of brand vs. reputation Key components of a personal brand Breaking down the who, what, where, when, why, and how of creating a personal brand

Prerequisites

None

Instructions

None